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IngazMotorsCasestudy
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Ingaz Motors — Video Production

Vertical videos for Ingaz Motors — shot at the dealership, with a host who talks to car buyers the way they talk to each other.

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Client
Ingaz Motors
Where
Cairo, Egypt
Disciplines
Social media, Video production
Ingaz Motors video production — dealership Reels by Lynked

Alongside the Ingaz Motors social media campaigns, we produce its videos: short vertical Reels filmed at the dealership, where a host walks buyers through the cars, the specs and the import process in plain Egyptian Arabic.

The approach

Car buyers trust people more than posters. Each Reel opens on a question they already have — “Looking for a car?”, “Want different specs?” — and answers it on the showroom floor, with the Ingaz Motors logo on screen and Arabic subtitles for sound-off viewing. The on-screen talent was chosen by the Ingaz Motors owners; we handled the concept, filming and edit.

Ingaz Motors — The specs you want Looking for a car with different specs? We import every model from Korea.
Ingaz Motors — We’ve all been there Searching for the right car — and how Ingaz Motors makes it easy.

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